Mystery shopping is an invaluable and essential tool for keeping an eye on operations and managing any business. Customers want and expect the highest value for their money, making mystery shopping more important than ever as a tool to help understand, shape and enhance the customer’s journey.
Our proven knowledge and expertise provides covert insight into any aspect of product quality, packaging, positioning or customer service. Compliance-based mystery shop evaluations also ensure that quality standards are upheld in ways that both protect and augment the brand.
The Stericycle Expert Solutions field force has carried out more than 4 million mystery shops worldwide, utilising over 10,000 dedicated, individually certified international field representatives with diverse backgrounds. Mystery shopping programmes can be customised for areas ranging from alcohol and tobacco to movie ratings and cosmetics. All programmes deliver valid and accurate field data with thoughtful quality processes. Mystery shopping also helps verify that operations meet the brand’s internal standards as well as crucial governmental regulations.
While it’s important to identify areas for concentration and improvement within a business, it’s just as critical to highlight the processes and employees that already exceed expectations and ensure customer satisfaction. A proven commitment to product and organisational quality can differentiate a business from competitors on the shop floor — and Stericycle can lead the way.