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Automotive Data Driven Marketing

Lead Generation & Predictive Marketing

In today’s multichannel age, prospective customers discover brands through any number of sources, including events, promotions, recommendations, communications and internet searches. Stericycle Expert Solutions takes full advantage of every opportunity for customer interaction, delivering a comfortable, multichannel approach designed to drive the volume of top quality leads into any dealer network.

To further strengthen and grow customer/brand relationships, we tailor easy-to-use, customer-friendly data capture mechanisms to attract prospective customers and collate in-depth, invaluable information.

Customers expect all communication to be perfect, regardless of the channel. Stericycle’s prospect and lead management programmes connect seamlessly with all enquiry routes. State-of-the-art systems and tools, including real-time test drive booking, are designed with the automotive industry in mind. Armed with digital expertise, marketing tools and latest technology, our highly skilled agents act as an extension of a brand, turning initial enquiries and warm approaches into hot prospects and sales.

Carefully managing and recording every step of the process ensures the maximum conversion rates by nurturing every lead, no matter how tentative.